Intelligent choice is the product of intelligent information, so I focus on the quality, not the quantity, of options. I expand possibilities – not blind with choice. My full time job is to advise carefully to readers so they can focus on all that they do in their everyday busy lives. My strict policy is: I cannot be bought by an advertiser or PR. Each one of my files is carefully vetted to save my readers their valuable time and cut out the frustration of making the wrong decision be it on: which hotel to reserve in Buenos Aires, that perfect cooking course you always wanted to take in NYC, Who is a talented naturopath in London?, Which company will rent me a Ferrari for the day… What you read in my files is from a mix of my personal experience, feedback from my trusted worldly friends and the consensus opinion of some of the most discerning and authoritative sources internationally. For years I have been collecting, disseminating and updating my files, I now share with like-minded readers. In addition to the overtly luxurious, I expose the hard-to-find, the undiscovered, the unusual and the niche. I’ve lived in several countries, continue to travel extensively, have a knack for selecting quality and have discerning friends dotted around the world constantly feeding me with information for my files. I’m American, but London is now home & a great base for our talented team. |
A Great Resource for those who…
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…are time-starved and cannot be bothered to sift through …have ZERO tolerance for mediocre so you are always seeking the best. But ‘best‘ is defined individually and often changes. Just as ‘Luxury’ is re-defined everytime we experience something new, and depends on what one seeks. I admire businesses that offer attention to detail and service; who simply do things better than their more mundane peers. I ask readers to write me if their experience of any of my files differs from mine. The hundreds of emails I receive weekly from readers most often ignites ” I love and trust your taste. Thanks for delivering quality so easy to digest!” |
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75% of our registered readers live in London, New York, Los Angeles, San Francisco, Geneva & Dubai and are employed in finance, law, media and the corporate world. Our database boasts a large number of Hedge Fund, Banking & Private Equity Execs who are time starved but play hard!
Our typical reader is a 35 to 50 year old, high-earner, degree educated, international in outlook. Growing readership is amongst the 50+, winding down professionally/retired and the affluent zip codes throughout the US.
Ratio 60/40 Female: Male
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The website as a Resource:
More and more E-Update readers are utilizing the growing hundreds of files on Suzannesfiles.com. They SEARCH using keywords to sort through files (top right of the site navigation bar) and browse categories via top drop down menus such as:
Where to Stay | Experiences | The Anti-Tourist: A Perfect Day In… | Great Gifts: Finds | Super Services | Spas | Well Being Practitioners
I publish on average 5 files weekly; some of these make it into the weekly e-update readers receive every Wednesday.
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An example reader of Suzanne’s Files may be…
| • Sophie is going to Puglia, Italy for a long weekend • She searches for a hotel on Google • The result: Hotel review sites and spam; Trip Advisor opinions she doesn’t trust • Confusion. Frustration. She is busy & does not know anyone who has been |
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How really to find the place to stay
| • Frustrated by Google random results, Sophie goes to Suzanne’s Files: enters “Puglia” in the search box • Immediately, she is given 3 files of the best places to stay, recommended & vetted by Suzanne: SUCCESS! • *As files grow over time, Sophie will find relevant files on Puglia, providing “just the best, editing out the rest” of the many categories the site covers.A virtual basket of “Quality”. |
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I hope you enjoy Suzanne’s Files and find it a great addition to make life more colorful and enjoyable!

Copyright © 2007 Suzanne's Files LLC




numerous sources of information in different formats, not always accessible. Or perhaps time is at hand, but a knack for choosing the ‘right things’ is not one’s forte. We trust our friends’ opinions but are weary of many magazines, newspapers and websites when it comes to good taste. Google is great, but not for quality lifestyle searches!

